Tuesday 22 September 2015

Defining Audiences

I would define an audience as a group of people who come together either to a physical or virtual space, to view or listen to a presentation anywhere in the world. The presentation can include things such as a concert, sporting event, Facebook, Instagram, Twitter, a play, an art show, etc. I chose to define audiences using this definition because it understands that audiences can use different mediums of media technology to come together and that they are part of a larger and more diverse group of individuals who happen to share certain interests. This definition works for me because I believe that audience dynamics have changed over time partially due to technological advancements, and that it is important to include this new type of virtual audience into the study of audiences. Also, with technology at people's finger tips, it opens a new realm of being a part of two audiences at one time.

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